On Building Your Platform Online – Nuggets
Here are some interesting pieces related to building your platform online for those of us who prefer to learn by neat and unusual content rather than a straight list of do’s and don’t and steps, which BTW, I will also be preparing for the WriteNow! TAF Conference, for those who like that! [Updated 3/23/2012]
Catch the Media Wave – #catchthemediawave
- With Hunger Games trending in Twitter with a midnight release of the major motion picture, Indiana University has issued tweets announcing the connection, as well as a 3/22/2012 news release about Hunger Games Author and IU graduate Suzanne Collins.
- Author Nancy Stolfo Corti caught the wave of Sara Palin’s book Going Rogue with this press release: “Going Vogue: Sara Palin Look Alike Publishes Memoir“
- Be careful to do it appropriately.
Be Media Ready - #bemediaready
- Take a listen to how Hunger Games star Jennifer Lawrence hesitates, and then nails naming what the movie is about. She’s not the author, but she too has the challenge of needing to have her messages ready and on target. 3/22/2012 Jennifer Lawrence on the Jimmy Fallon Show
- If you haven’t been trained in media readiness, take a class and workshop, and do the exercises inMedia Ready, Media Savvy. No joke. You need to be ready. I would not have spent over 2 years on this project if I didn’t consider it of tremendous value to writers and authors.
- Watch author interviews by Raleigh NC author Stacey Cochran.
- Watch interviews on North Carolina Book Watch
Draw from Online Feedback – #askandlistenonline
- Listen to author and integrated health and spirituality expert Joan Borysenko talk about how she wrote Fried drawing from answers to questions on her vital Facebook community. YouTube Video of Joan Borysenko from Hay House Presents uploaded Jan 5, 2011.
Know your Audience – #knowyouraudience
- Take a look at the feedback that integrated health expert and author Joan Borysenko is able to draw from her 10,000 Facebook fans.
- There are 30,000 fans on Oriah Mountain Dreamer’s Facebook page, and she gets many dozens of comments on many of her posts.
Be Part of Existing Communities – #joincommunity
- Red Room – @Redroomdotcom – Where the Writers are – by application, vetted.
- Figment - Figment was co-founded by Dana Goodyear, a staff writer at The New Yorker, and Jacob Lewis, the former Managing Editor at The New Yorker and Condé Nast Portfolio.
- Authonomy
- Blog Her
- She Writes
- Writer’s Cafe
- Fictionaut - @fictionaut – By invite only.
See additional communities in those started by authors below.
Elaine Orr and Stacey Cochran at Quail Ridge Books, Photo by Anora McGaha
Build Community – #communitybuilding
Building community takes a huge amount of work
- Author Stacey Cochran records video interviews of authors, (see over 200), and he runs the largest writers meetup in the Raleigh Durham North Carolina area, Raleigh Write to Publish
- Author Melissa Foster created not one, but two online communities:
- Author Emily Chand has created a whole publishing and publicity symphony, including a very successful and creative Karmic Chain on Facebook and Twitter.
- Writer Yamina Collins created an online literary magazine that also includes video blogging, Yamina Today.
- Author Anora McGaha created an online literary magazine, Women Writers, Women Books at www.booksbywomen.org with a live Twitter following @womenwriters.
This collection of interesting nuggets about building your platform online is missing the following pieces which will be presented at WriteNow! Writers Conference in Raleigh on April 21, 2012:
1. What is a platform
2. What do you have to do to be ready to develop your platform
3. How do you develop your platform online
—
Anora McGaha, writer, author, micro-publisher, social media manager and trainer, and any number of listed and unlisted roles, skills and activities!
Category: Building Your Platform Online
About the Author (Author Profile)
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